{"id":327,"date":"2015-01-21T22:01:50","date_gmt":"2015-01-21T22:01:50","guid":{"rendered":"http:\/\/www.majory-cubizolles.fr\/blog\/?p=327"},"modified":"2015-02-01T19:17:49","modified_gmt":"2015-02-01T19:17:49","slug":"les-tendances-seo-en-2015","status":"publish","type":"post","link":"https:\/\/www.majory-cubizolles.fr\/blog\/les-tendances-seo-en-2015\/","title":{"rendered":"Les tendances SEO en 2015"},"content":{"rendered":"<p>Cette infographie, r\u00e9alis\u00e9e par\u00a0 CJG Digital Marketing \u00e0 la fin de l\u2019ann\u00e9e 2014,\u00a0 permet de d\u00e9couvrir les 8 tendances \u00e0 suivre pour un bon r\u00e9f\u00e9rencement en 2015 :<\/p>\n<p>1) Un contenu cibl\u00e9 et de qualit\u00e9,<br \/>\n2) Les signaux sociaux auront un r\u00e9el impact,<br \/>\n2) La s\u00e9curit\u00e9 de votre site internet,<br \/>\n3) Le <em>mobile friendly <\/em>prendra de l&rsquo;importance,<br \/>\n4) La recherche conversationnelle,<br \/>\n5) Le link-building ou netlinking peut booster votre r\u00e9f\u00e9rencement,<br \/>\n6) La mise en avant du visuel des sites web (images, vid\u00e9os, infographies, etc.),<br \/>\n7) Bye Bye au positionnement par mots cl\u00e9s et bienvenue au ROI (retour sur investissement).<\/p>\n<p><!--more--><\/p>\n<p><a href=\"http:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-20154.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-333\" src=\"http:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-20154.jpg\" alt=\"infographie-tendances-seo-2015\" width=\"800\" height=\"4843\" srcset=\"https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-20154.jpg 800w, https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-20154-169x1024.jpg 169w, https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-20154-624x3778.jpg 624w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p><a href=\"http:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-201511.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-334\" src=\"http:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-201511.jpg\" alt=\"infographie-tendances-seo-20151\" width=\"800\" height=\"2958\" srcset=\"https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-201511.jpg 800w, https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-201511-81x300.jpg 81w, https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-201511-277x1024.jpg 277w, https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/infographie-tendances-seo-201511-624x2307.jpg 624w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<!-- Begin Yuzo --><div class='yuzo_related_post style-2'  data-version='5.12.88'><!-- without result --><div class='yuzo_clearfixed yuzo__title yuzo__title'><h2>Articles similaires<\/h2><\/div>\n\t\t\t\t\t\t<div class=\"relatedthumb yuzo-list  \" style=\"\"  >  \n\t\t\t\t\t\t  <a  href=\"https:\/\/www.majory-cubizolles.fr\/blog\/position-inverser-le-hook-displayhome-et-displayhometab-astuce-prestashop\/\" class=\"image-list\" target='_blank' >\n\t\t\t\t\t\t  <div class=\"yuzo-img-wrap \" style=\"width: 185px;height:150px;\">\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t <div class=\"yuzo-img\" style=\"background:url('https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2016\/07\/wsi-imageoptim-prestashop-hook-400x249.png') 50% 50% no-repeat;width: 190px;height:150px;margin-bottom: 5px;background-size:  cover;  \"><\/div>\n\t\t\t\t\t\t  <\/div>\n\t\t\t\t\t\t  <\/a>\n\t\t\t\t\t\t  <a  class=\"link-list yuzo__text--title\" href=\"https:\/\/www.majory-cubizolles.fr\/blog\/position-inverser-le-hook-displayhome-et-displayhometab-astuce-prestashop\/\" style=\"font-size:15px;font-weight:bold;;line-height:23px;\"> POSITION : inverser le hook displayHome et DisplayHomeTab |  Astuce Prestashop 1.6  <div class='yuzo_views_post yuzo_icon_views yuzo_icon_views__bottom' style='font-size:13px;'>views 2569<\/div><\/a>\n\t\t\t\t\t\t\t\t<span class=\"yuzo_text\" style=\"font-size:11px;\" >Ce tuto va vous permettre d'inverser le hook\u00a0displayHome et hookDisplayHomeTab, situ\u00e9 sur la page d'accueil de Prestashop\r\n\r\nA la base voici comment\u00a0sont positionn\u00e9s les deux hooks \u00a0:\r\n\r\n\r\n\r\n\r\nComment\u00a0inverser ses deux hooks ?\u00a0\r\n1. Ouvrez le fichier index.tpl qui se situe dans themes > lenomdevotretheme > index.tpl\r\n\r\n2. Mettre le code suivant :\r\n\r\nAvant\r\n\r\n3. Voici le code dans sa totalit\u00e9\r...<\/span>\n\t\t\t\t\t\t   \n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"relatedthumb yuzo-list  \" style=\"\"  >  \n\t\t\t\t\t\t  <a  href=\"https:\/\/www.majory-cubizolles.fr\/blog\/nouveau-menu-back-office-de-prestashop-1-7-partie-2\/\" class=\"image-list\" target='_blank' >\n\t\t\t\t\t\t  <div class=\"yuzo-img-wrap \" style=\"width: 185px;height:150px;\">\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t <div class=\"yuzo-img\" style=\"background:url('https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2016\/10\/prestashop1-7-400x249.jpg') 50% 50% no-repeat;width: 190px;height:150px;margin-bottom: 5px;background-size:  cover;  \"><\/div>\n\t\t\t\t\t\t  <\/div>\n\t\t\t\t\t\t  <\/a>\n\t\t\t\t\t\t  <a  class=\"link-list yuzo__text--title\" href=\"https:\/\/www.majory-cubizolles.fr\/blog\/nouveau-menu-back-office-de-prestashop-1-7-partie-2\/\" style=\"font-size:15px;font-weight:bold;;line-height:23px;\"> Le nouveau menu du back-office de Prestashop 1.7 \u2013 Partie 2  <div class='yuzo_views_post yuzo_icon_views yuzo_icon_views__bottom' style='font-size:13px;'>views 5674<\/div><\/a>\n\t\t\t\t\t\t\t\t<span class=\"yuzo_text\" style=\"font-size:11px;\" >Pour rappel,\u00a0le\u00a0menu du back-office de Prestashop 1.7 est organis\u00e9 en\u00a03 parties\u00a0:\r\n\r\n \tVendre qui regroupe les commandes, le catalogue, les clients, le SAV et les statistiques (voir l'article)\u00a0\r\n \tPersonnaliser qui regroupe les modules, le design, le transport, le paiement et l\u2019international\r\n \tConfigurer\u00a0qui regroupe les pr\u00e9f\u00e9rences et les param\u00e8tres avanc\u00e9s.\r\n\r\n\r\n\r\nDans cet article, nous allons ...<\/span>\n\t\t\t\t\t\t   \n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"relatedthumb yuzo-list  \" style=\"\"  >  \n\t\t\t\t\t\t  <a  href=\"https:\/\/www.majory-cubizolles.fr\/blog\/mettre-a-jour-automatiquement-le-taux-de-change-astuce-prestashop\/\" class=\"image-list\" target='_blank' >\n\t\t\t\t\t\t  <div class=\"yuzo-img-wrap \" style=\"width: 185px;height:150px;\">\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t <div class=\"yuzo-img\" style=\"background:url('https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2016\/07\/wsi-imageoptim-taux-de-change-400x249.png') 50% 50% no-repeat;width: 190px;height:150px;margin-bottom: 5px;background-size:  cover;  \"><\/div>\n\t\t\t\t\t\t  <\/div>\n\t\t\t\t\t\t  <\/a>\n\t\t\t\t\t\t  <a  class=\"link-list yuzo__text--title\" href=\"https:\/\/www.majory-cubizolles.fr\/blog\/mettre-a-jour-automatiquement-le-taux-de-change-astuce-prestashop\/\" style=\"font-size:15px;font-weight:bold;;line-height:23px;\"> Mettre a\u0300 jour automatiquement le taux de change |  Astuce Prestashop 1.6  <div class='yuzo_views_post yuzo_icon_views yuzo_icon_views__bottom' style='font-size:13px;'>views 2057<\/div><\/a>\n\t\t\t\t\t\t\t\t<span class=\"yuzo_text\" style=\"font-size:11px;\" >Vous d\u00e9sirez ouvrir votre boutique \u00e0 l'international et indiquez le taux de change.\r\n\r\nVoici un petit tuto qui va vous montrer comment mettre \u00e0 jour automatiquement le taux de change gr\u00e2ce au service cron.\r\n\r\n------------------------------\r\n\r\nAvant de commencer, un petit topo :\r\nQu'est que le service cron :\u00a0\r\nLe principe du service CRON est simple, il permet d'ex\u00e9cuter\u00a0des t\u00e2ches de mani\u00e8re r\u00e9guli...<\/span>\n\t\t\t\t\t\t   \n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"relatedthumb yuzo-list  \" style=\"\"  >  \n\t\t\t\t\t\t  <a  href=\"https:\/\/www.majory-cubizolles.fr\/blog\/les-principales-etapes-dun-projet-web-infographie\/\" class=\"image-list\" target='_blank' >\n\t\t\t\t\t\t  <div class=\"yuzo-img-wrap \" style=\"width: 185px;height:150px;\">\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t <div class=\"yuzo-img\" style=\"background:url('https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2016\/07\/wsi-imageoptim-phases-importantes-projet-web1-400x249.jpg') 50% 50% no-repeat;width: 190px;height:150px;margin-bottom: 5px;background-size:  cover; 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 \"><\/div>\n\t\t\t\t\t\t  <\/div>\n\t\t\t\t\t\t  <\/a>\n\t\t\t\t\t\t  <a  class=\"link-list yuzo__text--title\" href=\"https:\/\/www.majory-cubizolles.fr\/blog\/6-erreurs-de-developpement-a-eviter-en-e-commerce\/\" style=\"font-size:15px;font-weight:bold;;line-height:23px;\"> 6 erreurs de d\u00e9veloppement \u00e0 \u00e9viter en e-commerce.  <div class='yuzo_views_post yuzo_icon_views yuzo_icon_views__bottom' style='font-size:13px;'>views 214<\/div><\/a>\n\t\t\t\t\t\t\t\t<span class=\"yuzo_text\" style=\"font-size:11px;\" >L'agence web\u00a0Kiwik\u00a0\u00a0r\u00e9alise sa troisi\u00e8me infographie sur 6 erreurs de d\u00e9veloppement \u00e0 \u00e9viter en e-commerce.\r\nVoici les points abord\u00e9s :\r\n1) Avoir un site trop lent\r\n2) Avoir un site non pr\u00e9par\u00e9 \u00e0 prendre de la charge\r\n3) Ne pas choisir la bonne plateforme\r\n4) Avoir un site qui n'a pas \u00e9t\u00e9 test\u00e9 en profondeur\r\n5) Avoir un site non adopt\u00e9 aux usages mobiles\r\n6) Avoir un site non adapt\u00e9 aux usages de...<\/span>\n\t\t\t\t\t\t   \n\t\t\t\t\t\t<\/div>\n<\/div>  <!-- End Yuzo :) -->","protected":false},"excerpt":{"rendered":"<p>Cette infographie, r\u00e9alis\u00e9e par\u00a0 CJG Digital Marketing \u00e0 la fin de l\u2019ann\u00e9e 2014,\u00a0 permet de d\u00e9couvrir les 8 tendances \u00e0 suivre pour un bon r\u00e9f\u00e9rencement en 2015 : 1) Un contenu cibl\u00e9 et de qualit\u00e9, 2) Les signaux sociaux auront un r\u00e9el impact, 2) La s\u00e9curit\u00e9 de votre site internet, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.majory-cubizolles.fr\/blog\/wp-json\/wp\/v2\/posts\/327"}],"collection":[{"href":"https:\/\/www.majory-cubizolles.fr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.majory-cubizolles.fr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.majory-cubizolles.fr\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.majory-cubizolles.fr\/blog\/wp-json\/wp\/v2\/comments?post=327"}],"version-history":[{"count":0,"href":"https:\/\/www.majory-cubizolles.fr\/blog\/wp-json\/wp\/v2\/posts\/327\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.majory-cubizolles.fr\/blog\/wp-json\/wp\/v2\/media?parent=327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.majory-cubizolles.fr\/blog\/wp-json\/wp\/v2\/categories?post=327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.majory-cubizolles.fr\/blog\/wp-json\/wp\/v2\/tags?post=327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}