{"id":198,"date":"2015-01-06T22:07:14","date_gmt":"2015-01-06T22:07:14","guid":{"rendered":"http:\/\/www.majory-cubizolles.fr\/blog\/?p=198"},"modified":"2015-02-01T19:20:22","modified_gmt":"2015-02-01T19:20:22","slug":"5-profils-de-cyberconsommateurs","status":"publish","type":"post","link":"https:\/\/www.majory-cubizolles.fr\/blog\/5-profils-de-cyberconsommateurs\/","title":{"rendered":"5 profils de cyberconsommateurs"},"content":{"rendered":"<p><strong>Soon Soon Soon a d\u00e9crypt\u00e9 cinq profils de shoppers :<\/strong><\/p>\n<p>&#8211; le \u00ab\u00a0Vigi-Shopper\u00a0\u00bb ou le watcher qui repr\u00e9sente 35% de la population<\/p>\n<p>&#8211; le \u00ab\u00a0Slow-Shopper\u00a0\u00bb ou le careshopper qui repr\u00e9sente 14% de la population<\/p>\n<p>&#8211; le \u00ab\u00a0Social-Shopper\u00a0\u00bb ou l&rsquo;influenceur qui repr\u00e9sente 7% de la population<\/p>\n<p><!--more--><\/p>\n<p>&#8211; \u00ab\u00a0l&rsquo;Emo-shopper\u00a0\u00bb ou le \u00ab\u00a0Whaou-addict\u00a0\u00bb qui repr\u00e9sente 12% de la population<\/p>\n<p>&#8211; l&rsquo;Alter-Shopper ou le norm-cor qui repr\u00e9sente 32% de la population<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/887b8d481e31a6069d851de8ac486663.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-199\" src=\"http:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/887b8d481e31a6069d851de8ac486663.jpg\" alt=\"profil cyberconsomateur\" width=\"736\" height=\"1476\" srcset=\"https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/887b8d481e31a6069d851de8ac486663.jpg 736w, https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/887b8d481e31a6069d851de8ac486663-150x300.jpg 150w, https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/887b8d481e31a6069d851de8ac486663-511x1024.jpg 511w, https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2015\/01\/887b8d481e31a6069d851de8ac486663-624x1251.jpg 624w\" sizes=\"(max-width: 736px) 100vw, 736px\" \/><\/a><\/p>\n<!-- Begin Yuzo --><div class='yuzo_related_post style-2'  data-version='5.12.88'><!-- without result --><div class='yuzo_clearfixed yuzo__title yuzo__title'><h2>Articles similaires<\/h2><\/div>\n\t\t\t\t\t\t<div class=\"relatedthumb yuzo-list  \" style=\"\"  >  \n\t\t\t\t\t\t  <a  href=\"https:\/\/www.majory-cubizolles.fr\/blog\/ajouter-live-chat-site-e-commerce-astuce-prestashop\/\" class=\"image-list\" target='_blank' >\n\t\t\t\t\t\t  <div class=\"yuzo-img-wrap \" style=\"width: 185px;height:150px;\">\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t <div class=\"yuzo-img\" style=\"background:url('https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2016\/07\/wsi-imageoptim-ecommerce-400x249.jpg') 50% 50% no-repeat;width: 190px;height:150px;margin-bottom: 5px;background-size:  cover;  \"><\/div>\n\t\t\t\t\t\t  <\/div>\n\t\t\t\t\t\t  <\/a>\n\t\t\t\t\t\t  <a  class=\"link-list yuzo__text--title\" href=\"https:\/\/www.majory-cubizolles.fr\/blog\/ajouter-live-chat-site-e-commerce-astuce-prestashop\/\" style=\"font-size:15px;font-weight:bold;;line-height:23px;\"> Ajouter gratuitement un live chat sur votre site | Astuce Prestashop 1.6  <div class='yuzo_views_post yuzo_icon_views yuzo_icon_views__bottom' style='font-size:13px;'>views 2287<\/div><\/a>\n\t\t\t\t\t\t\t\t<span class=\"yuzo_text\" style=\"font-size:11px;\" >Qu'est qu'un live chat ?\u00a0\r\nLe terme live chat d\u00e9signe l'ensemble des moyens qui permet \u00e0 un internaute de rentrer\u00a0instantan\u00e9ment en contact \u00a0avec un employ\u00e9 du site\u00a0afin de r\u00e9pondre \u00e0 ses questions.\r\n\r\n\r\n\r\n\r\nComment installer un live chat sur sa boutique Prestashop ?\u00a0\r\nPour l'installer sur votre site en ligne, il vous faudra un module et s'enregistrer sur une platform. 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Ces donn\u00e9es permettent \u00e0 un entreprise de mettre en place une strat\u00e9gie marketing.\r\n\r\n1) Le sexe\r\n- 80% sont des femmes\r\n- 20% sont des hommes\r\n\r\n2) L\u2019\u00e2ge\r\n7% ont 15-25 ans\r\n21% ont 26-35 ans\r\n22% ont 36-45 ans\r\n24% ont 46-54 ans\r\n26% ont 55 ans et plus\r\n\r\n\r\n\r\n3) Les canaux utili...<\/span>\n\t\t\t\t\t\t   \n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"relatedthumb yuzo-list  \" style=\"\"  >  \n\t\t\t\t\t\t  <a  href=\"https:\/\/www.majory-cubizolles.fr\/blog\/la-psychologie-de-la-couleur\/\" class=\"image-list\" target='_blank' >\n\t\t\t\t\t\t  <div class=\"yuzo-img-wrap \" style=\"width: 185px;height:150px;\">\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t <div class=\"yuzo-img\" style=\"background:url('https:\/\/www.majory-cubizolles.fr\/blog\/wp-content\/uploads\/2016\/07\/wsi-imageoptim-Capture-d\u2019\u00e9cran-2015-05-24-\u00e0-15.04.40-400x249.jpg') 50% 50% no-repeat;width: 190px;height:150px;margin-bottom: 5px;background-size:  cover;  \"><\/div>\n\t\t\t\t\t\t  <\/div>\n\t\t\t\t\t\t  <\/a>\n\t\t\t\t\t\t  <a  class=\"link-list yuzo__text--title\" href=\"https:\/\/www.majory-cubizolles.fr\/blog\/la-psychologie-de-la-couleur\/\" style=\"font-size:15px;font-weight:bold;;line-height:23px;\"> Guide de La psychologie de la couleur pour les webdesigners  <div class='yuzo_views_post yuzo_icon_views yuzo_icon_views__bottom' style='font-size:13px;'>views 249<\/div><\/a>\n\t\t\t\t\t\t\t\t<span class=\"yuzo_text\" style=\"font-size:11px;\" >Cette infographie permet de faire un point sur l'utilisation de la couleur. 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